GOALS Industry Day Friday, July 31, 2026 | Iowa Events Center 11:00 AM - 4:00 PM

GOALS Industry Day is a one-day trade show held during GOALS 26 in Des Moines, Iowa, connecting FFLs, gun stores, ranges, and GOA Caliber Clubs with the leading manufacturers in the firearms industry, all under one roof.

Walk the show floor, visit exhibitor booths, and get hands-on with the latest products. Sit down with the sales and marketing teams behind the industry's top manufacturers, and place orders that keep your shelves stocked with what your customers are already asking for. This is direct access to the brands that matter — no middleman, no catalog.

Registration is limited to two tickets per retailer/FFL, so make sure you and your team are covered. And as an added bonus, your Industry Day tickets also grant you full access to the GOALS 26 weekend show on Saturday and Sunday.

What to expect:

• Exhibitor booths from the industry's leading firearms manufacturers
• Hands-on product demonstrations on the show floor
• Direct ordering opportunities for your business
• Networking with fellow dealers, ranges, and club members from across the country
• Full access to the GOALS 26 weekend show, August 1 and 2

 Sign up today!